Brothly
I designed the product packaging and accompanying flyer for Brothly, a premium bone broth brand. The goal was to communicate the brand’s dedication to health, quality, and natural ingredients while creating visually appealing packaging that enhances the customer experience.
Packaging
Flyer
Project Overview
Client: Brothly
Industry: Food & Beverages
Year: 2024
Brothly is a premium chicken bone broth cooked for 24–48 hours using Stainless Steel 316 Titanium pots at low temperatures, producing nutrient-rich, natural stock. Made from 100% natural, organic, and chemical-free ingredients, Brothly is free from preservatives, artificial colours, MSG, sugar, eggs, and gluten. Every aspect—from cooking process to materials used—is carefully selected to ensure the health and safety of consumers.
Focus
The project centred on designing packaging and a flyer that visually convey Brothly’s premium, natural, and health-focused positioning. The goal was to clearly communicate the product’s benefits, highlight its carefully selected ingredients and cooking process, and enhance the overall customer experience. The design needed to be cohesive, modern, and appetising, reinforcing trust and elevating the brand’s presence in the market.
Outcomes
Created product packaging that highlights Brothly’s natural ingredients, premium cooking process, and health benefits.
Designed a flyer included with each purchase to educate customers about the product and its unique qualities.
Established a cohesive visual identity that elevates the brand’s premium positioning.
Strengthened customer trust and brand recognition through clear, professional, and engaging design.